Jennifer's diverse public relations background comes from over fourteen years working in both PR agency and in-house Corporate positions spanning a multitude of industries including hospitality, travel and tourism, food and wine, consumer and high technology. Throughout her career, she has directed and implemented numerous PR programs including product launches, media tours, image enhancement, corporate messaging and positioning, crisis communications, special event coordination, trade show management, community relations and collateral development.

Jennifer and her teams have worked with numerous clients including Constellation Wines U.S., the largest premium wine company in  the U.S., on corporate communications and Pacific Wine Partners on the launch of the country’s first super-premium 3L box wine Black Box Wines and the first premium Australian 3L box wines to hit the market – Hardys Stamp of Australia and Banrock Station. Jennifer’s aggressive media relations strategy has garnered hundreds of media hits for the wines in top tier publications like the New York Times, USA Today, Real Simple, Family Circle, GQ, BusinessWeek, Outside, San Francisco Chronicle, Chicago Tribune, Budget Living and numerous local and national TV outlets.  All three wines, as a result, are category leaders nationwide.